The Punjab Enabling Environment Project (PEEP) improves the economic status of focus populations and sectors by supporting an improved enabling environment for agribusiness sector growth in Punjab. The project accelerates advocacy for policy, regulatory, and institutional reforms through private sector engagement; strengthens institutional capacity to sustain reforms; and mobilizes private sector investments in the horticulture, livestock, and dairy subsectors. These three components will be instrumental in leveraging $180 million in private sector investment and creating 15,000 direct and indirect job opportunities over the fiveyear project life.
OBJECTIVES
The main objective of this project is to accelerate agriculture sector growth through improvements in the business enabling environment and mobilization of private investment in the horticulture, livestock, and dairy sub-sectors.
MAIN ACTIVITIES
- Accelerate advocacy for policy, regulatory, and institutional reforms through private sector engagement in the horticulture, livestock, and dairy subsectors.
- Strengthen institutional capacity to sustain reforms.
- Mobilize private sector investments through grants and technical assistance.
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